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Ten Ways for Small Businesses to Use LinkedIn

More and more small businesses are joining LinkedIn and using the site in ways you’d commonly imagine: finding leads, growing their business, or finding vendors.

But have you considered these not-so-obvious uses for LinkedIn?

  • Locate the right vendors to outsource services you’re not an expert on
  • Build your industry network — online AND in person
  • Win new business by answering questions in your area of expertise
  • Keep tabs on your competition

Find out more about these and other ways small businesses can use LinkedIn by reading this article by Guy Kawasaki, courtesy of OPEN Forum.


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