More and more small businesses are joining LinkedIn and using the site in ways you’d commonly imagine: finding leads, growing their business, or finding vendors.
But have you considered these not-so-obvious uses for LinkedIn?
- Locate the right vendors to outsource services you’re not an expert on
- Build your industry network — online AND in person
- Win new business by answering questions in your area of expertise
- Keep tabs on your competition
Find out more about these and other ways small businesses can use LinkedIn by reading this article by Guy Kawasaki, courtesy of OPEN Forum.