Industrial distributors have a lot of work building and getting product out the door. Finding time to spend on marketing efforts is tough, especially in this rapidly changing digital marketplace.
However, the vast majority of folks do their searching online and creating an impactful and on-brand online presence and marketing strategy for your company is necessary.
WTWH Media, a business to business media company and publisher of industry publications such as Design World, Fluid Power World, and The Robot Report, has a great source of articles to help industrial distributors and manufacturers plan their digital marketing strategies.
WTWH Marketing Lab provides industrial distributors and manufacturers with content marketing and digital media strategies. A sampling of some of their articles:
The start of a new year is a good time to focus efforts on ramping up your digital presence and advertising the products and services your company has to offer to appeal to online searchers.
Tribute, Inc. is a provider of ERP business software for industrial distributors of fluid power, motion control and automation products.